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8 Simple Tricks for Designing a Unique Group T-shirt

No longer relegated to the world of sports teams, custom-designed t-shirts are now worn to commemorate all types of events including birthdays, weddings, and family reunions. These eight tips will help you to create a unique and memorable design that group members will want to wear not only on the day of the event, but for years to come.

Take Your Time
Take the time to use proven brainstorming techniques until you have come up with several different concepts. Be open-minded and don’t commit to your first idea. Ask for feedback and be open to redesigning your concept until you feel like you’ve created the perfect message.

Keep it Simple
Focus on the purpose of the design and be careful that your message isn’t lost in excessive artwork or wordiness. Keep your lines clear, text easy to read, and stick to complimentary color schemes. Simple designs are not only easier on the eyes, they also tend to be less expensive to print.

Check Your Background Colors
If you are considering printing on different colored shirts, make sure to check the visibility of your design on each one. Your printer should be able to help guide you through this process and may be able to alter the colors in your design to work well with different backgrounds.

Mock it Up
It’s sometimes difficult to imagine how a design will transfer from a flat sheet of paper to a three-dimensional shirt. Use your computer to superimpose the design on a model wearing a shirt or simply print it out and pin the image onto a shirt so that you can get a real feel for the way it will look when completed.

Use High Resolution Images
Using high resolution images will help to ensure that the design that looked great on the computer screen doesn’t turn into a blurry mess when enlarged and printed on your shirt. Asking the printer to review your submission before placing your order can also help to eliminate any unwelcome surprises.

Consider Your Audience
It’s important to match your design to your target audience and choose the proper shirt for the occasion. If your group is going to be outside in the heat, a nice moisture-wicking golf shirt may be the best choice. When designing shirts for women, a feminine-cut t-shirt or tank top will often be preferable to a bulky unisex shirt. Also consider carefully the appropriateness of using humor before incorporating it into your design.

Quality is Important
You don’t want to waste your time creating a masterpiece, only to print it on a low-quality shirt that will be tossed aside after the event. Look for a comfortable material that won’t shrink or fade with use, and if possible try on a sample ahead of time.

Use a Reputable Printer
Don’t take the chance of ruining a beautiful design by using a less-than-stellar printer. There are plenty of options that are reasonably priced, but be wary of offers that seem too good to be true. Whenever possible, ask to see samples of completed work or review testimonials from other customers.

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